Rare were tasked with creating a unique, clear and fun brand identity that appeals to a wide range of people and reflected the character and fun of Spring Barn Farm. Using a character design based on a chicken, we created a fun identity that gives Spring Barn Farm a friendly and approachable look.
After the initial discussions, Rare came up with the concept which was quickly turned into the final logo and branding, meeting the brief on every point.
A key requirement was a new website that does justice to their expanding brand. We built Spring Barn Farm a characterful and clear website that makes use of their great images. We integrated a content management system, allowing them to easily update their website. We also designed and implemented an Availability Calendar to allow easier booking of days out at the farm.
We’re really pleased with the results and we hope Rare will continue to play a key role in the development of the business.