Mind-Keys specialise in neuro linguistic programming (NLP). NLP is a proven methodology, widely used around the world, to help people to overcome their problems and to enrich their lives.
Rare Design provided an end-to-end service, taking care of branding, iconography and website design and build. As a new business, the client wanted a fresh brand and new website to help position Mind-Keys as ‘the place to go’ for NLP.
With clients ranging from large corporate teams to individuals, Rare Design developed an identity that not only conveys the companies creative approach to NLP, but also a level of professionalism befitting the brand.
The Mind-Keys website had to communicate the client’s offering and increase enquiry levels. We worked with the client to determine a simple site architecture, edited copy and added functionality including a blog, customer review submission and social media integration.