Rare Design

What are we all about?

We could have called this page ‘Our Philosophy’.

But frankly that sounds a wee bit pretentious for us: a little too abstract. At Rare, our take on design is more a hands-on, all-consuming, down-to-earth passion. We simply love what we do.

But that’s only half the story.

We also love what good design can do for your business. Apple’s founder, the late, great, Steve Jobs, summed it up neatly when he said, “Design is not just what it looks like and feels like. Design is how it works.”

And good design works when it connects with your target audience, engages their interest, and gets them to act in a way that validates your faith in us to get the results you want. Maybe you want them to buy from you, or try something new, or see your business in a new, fresh and exciting way.

Whatever result you want from your brief we’re driven to make it happen in a way that surprises, delights and excites. Come to think of it, that’s pretty much our philosophy … it just also happens to be our passion.

Based in West Sussex, serving the home counties, London, Europe and beyond!